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As you begin your investment journey, there are a few foundational principles that can guide you toward selecting high-quality companies and staying committed for the long term.
The gross profit margin is one of the first indicators of business quality.
Aim for companies that consistently maintain 20% or higher.
While revenue and net profit growth are essential, ensure that the Earnings Per Share (EPS) is growing proportionately.
Stable EPS growth indicates:
A company’s balance sheet should reflect manageable and sustainable debt levels.
If debt is present:
Debt should support growth, not create vulnerability.
A consistently strong ROE (20–25% or higher) signals efficient use of shareholder funds.
However, ensure that:
Quality companies generate high ROE without stretching their balance sheet.
Companies that excel in one or two well-defined product lines often outperform diversified companies.
Reasons include:
Many multibaggers historically have come from focused, specialized businesses.
Market returns rarely come in a straight line.
Expect periods of:
Long-term investing requires:
Consistent investing and holding quality companies is the most effective antidote to volatility.
Two excellent books to strengthen your understanding:
A clear guide to valuing companies using practical and widely-used techniques.
Focused on identifying business moats and long-term competitive advantages.
Both books provide solid grounding in fundamental analysis and investment thinking.
